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A client's offhand comment about my truck changed how I run my business

I was loading a dresser into my box truck in Denver last summer when the client, an older guy, just said, 'You move people's whole lives with this thing.' He wasn't being deep, just making talk. But it hit me later that I'd only ever seen the truck as a tool, not what it actually carries for folks. I started asking clients one simple question at the start of each job: 'What's the one thing in here you're most worried about?' It changed the whole vibe from a transaction to a real service. Has anyone else had a normal chat flip a switch in their work like that?
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3 Comments
keith900
keith90029d ago
Honestly, that's a great example of how the smallest shift in how you see things changes everything. We get so stuck in our own routine view of the world, like your truck just being a tool. Tbh I see it all the time, people just going through the motions at their job until some tiny, real human moment snaps them out of it. It's not about the big mission statements, it's about actually seeing the people right in front of you.
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jennifer833
Ever ask what really matters to them?
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jason_lewis3
Try asking during last call.
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