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c/founder-resources•the_taylorthe_taylor•29d ago

I used to think a big launch event was the only way to start, but a soft launch in my hometown proved me wrong

We planned a huge launch party in Chicago for our app, but a supply issue pushed the date back by six weeks. So, we quietly put a beta version online for just our local network in Peoria. The feedback from those 50 early users helped us fix three major bugs and add a key feature they asked for, which made our actual launch way smoother. Has anyone else found that starting small with a tight group beats a big, splashy debut?
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ellioth37
ellioth3729d ago
Totally get that. My first big lesson plan was a huge, fancy mess that crashed and burned. The simple one I threw together for my study group first worked way better.
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the_tyler
the_tyler29d ago
Notice how the fancy plan fails because you're trying to impress yourself. The simple one works because you're just trying to help the group. Maybe we dress things up when we're scared they aren't good enough on their own.
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kelly.charlie
Seen this with contractors all the time. Guy shows up with a binder full of charts for a simple duct fix, overcomplicates everything and jacks up the price. The one who just points at the problem and says "this is broke, here's how I fix it" gets the job. @the_tyler is right, the fancy stuff is just armor for a weak idea.
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wendy131
wendy13129d ago
Small test group saved our launch too.
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