Rant: More clients are ghosting after project outlines.

It wastes time we can't afford to lose.

4 comments

4 Comments

But how are you balancing detail in the outline? Like, is it maybe coming off like a huge list of tasks instead of the big picture?

Are your outlines accidentally setting the wrong expectation?

Switched to bullet points only.

My buddy Tom lost two clients last month, his outline was way too detailed and scared them off.